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A Founder’s Path – Success Milestones

Infographic charting key milestones on a startup Founder’s path to success. Tagged: Agile, Innovation, Leadership, Lean Startup

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As a Founder, when do you seek help?

I attended a session of MaRS Entreprenuership101 this week titled an Introduction to Entrepreneurial Management.    It was presented by Nathan Monk, Senior Strategist, ICE Practice, MaRS, which in...

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The New Paradigm – B2B and B2C learning from each other

I’ve read a number of articles lately where the author has been proposing that the distinctions between companies having a commercial focus on B2B (Business-to-Business) or a focus on B2C (Business to...

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Do you have an OLA between your Marketing and Sales teams?

I was at MESH Marketing conference in Toronto a few weeks ago where I attended a panel discussion, led by April Dunford (RocketWatcher), Exploring the Alignment between Marketing and Sales.  With...

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Using Google Analytics Conversion to track Business Goals

The online metrics that most business owners are interested in is whether or not their digital touch points (both web sites & apps) are resulting in sales and/or new customer acquisition.  While...

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Mapping CX – Charting the real journey of your engagement with Customers

While both design and technical teams tend focus on making sure that your digital touch points have great UX (user experience), business teams want to additionally make sure that the CX (customer...

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Tackle escalations head-on, with a calm attitude and the purposefulness of...

One of my early career lessons,  while I was transitioning from being “technical-focused” to being more “business-focused”,  occurred when, as PM,  I had to deal with a critical escalation just ahead...

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Why women in technology should mentor men as well as other women

Back in the ‘90s, I did some volunteer work for the Boys and Girls clubs in Vancouver.  My first assignment was to run a weekly session for 9-12 years – the model club.  When I shared this with people,...

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Improve your customer’s experience by avoiding these easy mistakes

I had a huge problem this winter with the heating in my condominium apartment.   It was made all the more unbearable because my engagement with the people who were responsible to fix it was way below...

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True Innovators welcome competition

On more than one occasion lately, I’ve had the opportunity to hear innovators speak about “the competition” as something that they welcome and who can help them advance their own market footprint. A...

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Who else would benefit from this conversation?

This week I attended the TPMA (Toronto Product Management Association) monthly meeting: Are Your Sales Teams Truly Enabled to Sell Your Product? The speaker this month was Nicki Weiss, founder of sales...

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Treat your Customer’s Information as Treasure

My birthday is the 5th day of some month.  So I was surprised and took notice when LinkedIn included in an announcement email to congratulate me on my birthday this month.   I didn’t remember giving...

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Make Your Customer the Hero of the Story

I was having a conversation recently with another Founder about how to perform superior customer engagement in a B2B environment. What slipped off my tongue without really thinking a great deal about...

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Opting-In: Self-segmenting e-mail lists work

On July 1st, Canada’s new anti-spam legislation kicked in. If, like me, you interact with companies digitally you probably have been receiving a flood of emails over the last month from various...

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Executive Reporting – Be Brief, Clear and Complete

Whether the executives you report to are your customer or internal, it’s important to be able to provide clear concise briefs. One mistake I’ve seen new managers/directors make in producing executive...

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When to deliver that one-off large customer feature request

We’ve all been there.  The customer from #$@!  That demanding squeaky wheel customer who wants what you don’t have in the product today and they want it yesterday.  The customer who pushes your limits...

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Adieu to Windows Live Messenger

It was with a tang of bittersweet nostalgia that I read the announcement last week that Microsoft will retire its Windows Live Messenger (MSN Messenger) product....

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Building Customer’s Trust

I believe that strong customer engagement requires the ability to build trust based relationships with customers through delivering on managed expectations.   This is basically a lot of words for...

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Oops. How to deliver bad news.

One hard earned skill that I’ve developed from years of deploying bleeding edge technologies is the art of how to deliver bad news.  I call it an art because this is often really difficult for a lot of...

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Modern Day Heroes with Purpose and Passion

Most of what I follow on Twitter and LinkedIn are companies, news sources and industry info.  Mixed in with this lot are a few of my modern day heroes.  People I admire because of their successes and...

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